Domain choice
Use a short, recognisable address where possible.
Custom Domain helps businesses use a branded web address for menus, bookings, orders, QR codes and campaigns while keeping Served HQ as the operating layer behind the page.
Customers often judge a link before they open it. A custom domain or subdomain can make QR codes, bios and printed campaigns feel more connected to the business.
This is especially useful once a business is using Served HQ as a main customer destination for ordering, booking, loyalty or campaigns.
Use a short, recognisable address where possible.
A branded destination can reduce hesitation from QR scans and social clicks.
Verify the domain before printing it on menus, cards, flyers or packaging.
Served HQ is built for service-led businesses that need customers to browse, scan, order, book, return and trust the same polished destination.
No. Custom Domain is optional. It is useful when the business wants a branded customer-facing URL.
No. Verify the domain first, then use it in QR codes, flyers, social profiles and customer materials.
A custom domain can make the customer destination feel more branded, while QR tracking remains managed inside Served HQ.
Begin with a clean public page, then add ordering, bookings, loyalty, analytics, marketing or branded domains when the workflow is ready.